By Asmahane khawaja Branding and Marketing Master’s Coursework 2018/2019
Style, colours, emotions.
This project is about branding myself as “Fashion Stylist” starting with the name to the advertising. As we all know that there are a lot of fashion stylist in the UK so the first things I needed to do was to find my unique selling point which was targeting working women in the uk and solving their issues and bad mood with colors and style. So, I chose my brand colors and I started with the logo, tagline and brand promise. Then I did a website design where the clients have a profile and communicate with me, in order to get advices or a styling box and at the end, I did some campaigns.